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Kroger Defends Labeling Practices

Kroger Wins Lawsuit Over 'Farm Fresh' Egg Labeling

Kroger Defends Labeling Practices

Case Dismissed by Court

Kroger, one of the largest U.S. grocery chains, has won the dismissal of a lawsuit that challenged its use of the "farm fresh" label on eggs. The company argued that the term is a generic descriptor that does not mislead consumers. The court agreed, ruling that Kroger's labeling practices are not deceptive.

The lawsuit was filed by a group of consumers who alleged that Kroger's use of the "farm fresh" label on eggs that were produced in industrial settings was misleading. The consumers argued that the term "farm fresh" implies that the eggs come from small, family-owned farms where hens are raised in a more natural environment. However, Kroger's eggs are produced by hens that are housed in large, industrial facilities where they are given antibiotics and hormones to promote growth.

In its defense, Kroger argued that the term "farm fresh" is not a specific legal term and that it is commonly used to describe eggs that are not frozen or processed. The company also pointed out that its eggs are produced in accordance with all applicable food safety regulations.

The court agreed with Kroger's arguments and dismissed the lawsuit. The court ruled that Kroger's use of the "farm fresh" label on its eggs is not deceptive and that the company is not liable for damages to the consumers who filed the lawsuit.

Conclusion

The Kroger lawsuit is a reminder that the term "farm fresh" is not a legal term and that it can be used to describe a variety of different farming practices. Consumers who are concerned about the source of their eggs should read the labels carefully and ask questions at the store if they have any doubts.


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